Stain
8th May 2011, 06:21 PM
What do people think of this? http://www.toyota.com/corollamiku/
http://www.youtube.com/watch?v=E15PE7iGT0U
I wouldn't be surprised if Toyota Japan ran some ads like this... but Toyota US?
The Hatsune Miku craze is spreading but for a huge company like Toyota to use it in a commercial intended for English speakers (and Americans at that) is a
totally unexpected and strange step. Most Americans wouldn't know what Miku or Vocaloid is let alone somehow make it want them to buy a Corolla...
I'm a fan of Vocaloid but after the initial 'Whoa!" factor even I think this was a silly and not very well executed move.
http://www.youtube.com/watch?v=E15PE7iGT0U
I wouldn't be surprised if Toyota Japan ran some ads like this... but Toyota US?
The Hatsune Miku craze is spreading but for a huge company like Toyota to use it in a commercial intended for English speakers (and Americans at that) is a
totally unexpected and strange step. Most Americans wouldn't know what Miku or Vocaloid is let alone somehow make it want them to buy a Corolla...
I'm a fan of Vocaloid but after the initial 'Whoa!" factor even I think this was a silly and not very well executed move.